Frequently Asked Question

How to set price for an app approved to App Store? (Credits to Mark Brooks for the answer. Thank you!

Let me assume your App is online in the App Store.  If this is true, login iTunesConnect and select Manage Your Applications.

Once in Manage Your Applications, select the application name:
Once inside the App, click on Rights and Pricing:
Once in Rights and Pricing:
1. Select the Tier you want to set for pricing.
2. In the effective date selection, set to "Now"
3. In the end date selection, set to "None"
4. Select Save Changes
If you need further instruction, you may want to check out the iTunesConnect Developer Guide.